Privacy Policy

Smartfare Media is committed to protecting your privacy and providing a safe online experience. This Statement of Privacy applies to the Smartfare Media Web site and governs data collection and usage. By using the Smartfare Media website, you consent to the data practices described in this statement.

Collection of your Personal Information

Smartfare Media may interactively collect and store personally identifiable information, such as your e-mail address, name, website, home or work address or telephone number. Smartfare Media may also collect anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.

There is also information about your computer hardware and software that is automatically collected by Smartfare Media. This information can include: your IP address, browser type, domain names, access times and referring Web site addresses. This information is used by Smartfare Media for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Smartfare Media Web site.

Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through Smartfare Media comments and public message boards, this information may be collected and used by others. Note: Smartfare Media does not read any of your private online communications.

Smartfare Media encourages you to review the privacy statements of Web sites you choose to link to from Smartfare Media so that you can understand how those Web sites collect, use and share your information. Smartfare Media is not responsible for the privacy statements or other content on Web sites outside of the Smartfare Media and Smartfare Media family of Web sites.

Use of your Personal Information

Smartfare Media collects and uses your personal information to operate the Smartfare Media Web site and deliver the services you have requested. Smartfare Media also uses your personally identifiable information to inform you of other products or services available from Smartfare Media and its affiliates. Smartfare Media may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.

Smartfare Media does not sell, rent or lease its customer lists to third parties. Smartfare Media may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Smartfare Media may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Smartfare Media, and they are required to maintain the confidentiality of your information.

Smartfare Media does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.

Smartfare Media keeps track of the Web sites and pages our customers visit within Smartfare Media, in order to determine what Smartfare Media services are the most popular. This data is used to deliver customized content and advertising within Smartfare Media to customers whose behavior indicates that they are interested in a particular subject area.

Smartfare Media Web sites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Smartfare Media or the site; (b) protect and defend the rights or property of Smartfare Media; and, (c) act under exigent circumstances to protect the personal safety of users of Smartfare Media, or the public.

Advertising

Smartfare Media uses advertising revenue to help cover the costs of providing products and services. Some or all of this advertising is provided by third party advertising companies, which serve ads when you visit our Web site. These third-party companies may use non-personally identifying information about your visits to this and other websites in order to provide advertisements that may be of interest to you. Google Adsense may be one of these third party advertising companies used to serve ads during your use of Smartfare Media. Google may use the DoubleClick advertising cookie to assist with ad and interest targeting. You may opt out of the use of the DoubleClick cookie for interest-based advertising by visiting Google Ad Settings. Please review Google's Advertising and Privacy Policy for more information about their practices and your rights.

For additional information about behavior and interest-based advertising vendors, tools, and practices; and to opt out of the use of cookies for interest-based advertising from third party ad-serving networks, please visit http://aboutads.info.

Use of Cookies

The Smartfare Media Web site use cookies to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Smartfare Media pages, or register with Smartfare Media site or services, a cookie helps Smartfare Media to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Smartfare Media Web site, the information you previously provided can be retrieved, so you can easily use the Smartfare Media features that you customized.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Smartfare Media services or Web sites you visit.

Security of your Personal Information

Smartfare Media secures your personal information from unauthorized access, use or disclosure. Smartfare Media secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other Web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.

Changes to this Statement

Smartfare Media will occasionally update this Statement of Privacy to reflect company and customer feedback. Smartfare Media encourages you to periodically review this Statement to be informed of how Smartfare Media is protecting your information.

Contact Information

Smartfare Media welcomes your comments regarding this Statement of Privacy. If you believe that Smartfare Media has not adhered to this Statement, please contact Smartfare Media using our contact form. We will use commercially reasonable efforts to promptly determine and remedy the problem.